Sign Up For Local “Best of” Award Contests

When it comes to attracting new clients as a professional dog walker, it often takes a little bit of finesse to stay ahead of the competition. One great way to get noticed in your community is to earn recognition through a local award for one of the “Best of” contests that many media outlets hold near the end of the year. By getting your business listed in your local news outlet as being the best in town for your professional service, you’ll earn some serious bragging rights that should result in plenty of new clients, as well as more referrals from your existing network.

The easiest way to get started is by finding some “Best of” awards programs that are running in your area. These can be found by doing a little bit of research online or by simply asking around. Keep an eye out for programs that are run by local television stations, newspapers and well known websites, as these are the media outlets that tend to have the most reach.

Once you’ve found a couple of programs with awards that are related to your niche, find out what their requirements are for getting considered and start getting to work. Most of these awards are given to local businesses who receive the most votes from readers or viewers, and it will be up to you to generate enough buzz around your dog walking service in order to come out on top.

You’re best bet for a successful bid at a local award for your business is by relying on your existing clients to show their support for you. At a bare minimum, be sure to contact all of your clients by email or telephone letting them know what they can do to help. Whenever possible, however, you should ask your clients in person to vote for your business and make it as easy as possible for them to do so with a flyer or index card telling them exactly what they need to do.

Once the awards are announced and your business has come out on top, it’s time to put your award to work by making sure everyone knows that you’ve been recognized as the best in town. You can start by adding your new “Best of” badge to your website including a snippet of the news articles featuring your service and issuing a press release featuring your good news.

Here are a few examples of “Best of” contests from cities around the United States. Your dog walking service may wish to sign up if they are still accepting nominees, and if not, you should consider a nomination next year.